Facebook New Page Experience vs Classic: What’s the Difference?
Facebook has been rolling out the new Pages Experience for a while now. If your page has been recently converted, or you want to convert it into the new Page experience, you might be wondering how the old or classic pages differ from the new Page experience. Let’s find out the answer in our article, where we compare the new Page experience and classic Facebook pages.
What Is New Pages Experience on Facebook.
The new Page experience on Facebook, as the name suggests, is a new experience for Facebook pages. Basically, with this update, you will get a new layout for your page, a separate newsfeed just for the page, the ability to switch between page and profile, and some changes to admin roles.
This update essentially affects the backend, and it will only be visible to the admins and other people who manage the page. It doesn’t have any major impact on the users who follow your page.
In the new Page experience, the major change is that pages now look and feel like Facebook profiles. For instance, you can follow other pages and even profiles. You have to switch to a page before you can manage it. Similarly, as for private profiles, the notifications and messages show up at the top.
Let’s check in detail how the classic page differs from the new Page experience on Facebook.
Firstly, the new Page experience offers a redesigned page layout and experience that’s cleaner and much more intuitive. The new layout is similar to personal profiles. So, you will easily know where to find something related to your page. For instance, notifications and messages are at the top.
Likes and Followers
In the classic pages, people could like or follow your page. Anyone who liked the page would automatically follow it. But a user could unfollow the page without unliking it if they didn’t want its posts to show up on their feed.
With the new Page experience, users can only follow the page. The like button has been removed. Moreover, if a user only liked your page but didn’t follow it, these likes would not transition to the new Page experience. Only the users who liked and followed your page would be considered in the follower count of your page.
Facebook Page Roles
Page Roles, such as “editor” and “moderator” will be replaced by “Facebook access” or “task access”. Users whom you grant Facebook access have almost all the rights as that of an admin. You can give them partial or full control.
On the contrary, people with task access have to manage the Facebook Page from other Facebook management tools, such as Meta Business Suite, Ads Manager, Creator Studio, or Business Manager.
The initial idea behind New Pages Experience is to give more tools and possibilities for professionals to manage their presence on the platform in a more secure way.
Once you switch to the New Page Experience, it’s always possible to go back to the classic Page. Even though it’s always possible, you need to be aware of the consequences of such a move. These are the most significant ones:
- All ads created under the new page will be stopped permanently.
- No access to new, simplified insights.
- Losing the New Page experience features (news feed, groups, etc.)
- All content created on your new page will be lost (photos, video, posts)
The team at Well Web Marketing suggests that you get comfortable with the New Page Experience, and find out what you can do to make it work best for your business.