Social Media Marketing

Social Media Marketing is an indispensable tool for businesses. The latest data suggest that the number of social media users around the world now equates to almost 77% of the eligible global population. The world spends roughly 11.5 billion hours using social platforms each day, which is the equivalent of almost 1.3 million years of human existence (Datareportal Global Social Media Statistics, 2023). 

By leveraging the power of social media platforms such as Instagram, Facebook, Twitter, LinkedIn, and Threads, you can boost your brand’s visibility, engage with your target audience, and achieve your business objectives effectively. Embrace the potential of SMM and watch your business flourish in the competitive online landscape.

Benefits of Social Media Marketing for Your Business:

  • Increased Brand Visibility: Solid social media presence enhances brand recognition and connects with a wider audience.
  • Targeted Advertising: SMM allows precise targeting based on demographics, interests, and behaviors. Reach the right audience with focused and efficient marketing.
  • Enhanced Customer Engagement: Social media enables direct interaction, building relationships, gathering feedback, and establishing customer loyalty through active engagement.
  • Cost-Effective Marketing: SMM provides affordable marketing solutions compared to traditional methods. Allocate the budget wisely and maximize ROI with various advertising options on social media platforms.
  • Data-driven Insights: Social media platforms offer comprehensive analytics, enabling an understanding of audience preferences, measuring campaign performance, and making data-driven decisions to optimize marketing strategies.

Social Media Marketing Services

  • Competitor analysis
  • SMM Strategy development
  • Engaging content design
  • Content plan creation
  • Social media management (posting)
  • Influencer Marketing
  • Target audience analysis
  • Targeted advertising on Facebook & Instagram

Social Media Marketing Tools

Below are the main services we use when working with social networks

Meta Business Suite is a one-stop shop where you can manage all of your marketing and advertising activities on Facebook and Instagram. It centralizes tools that help you connect with your customers on all apps and get better business results.

  • Post across Facebook and Instagram
  • Manage your Inbox and create Automated Responses for faster replies
  • Create ads
  • Track insights and trends, and learn more about your Facebook and Instagram audience
  • Review all activity at a glance
  • Access helpful tools such as Ads Manager, Commerce Manager, Business Settings, and more.

TweetDeck is a specialized tool for managing Twitter accounts. It offers a user-friendly interface to help users efficiently handle their Twitter activities, including account management, conversation monitoring, and audience engagement. Key features of TweetDeck include:

  • Customizable Dashboard
  • Advanced Filtering Options
  • Scheduling Capabilities
  • Support for Multiple Accounts

It is an essential tool for individuals and businesses looking to effectively manage their Twitter presence and engage with their audience.

Adobe Photoshop provides a wide range of advantages for marketers, allowing them to create captivating visuals and enhance their marketing strategies. Here are some ways in which Adobe Photoshop is valuable for the Well Web team:

  • Graphic Design
  • Image Editing
  • Branding and Identity
  • Social Media Content
  • Visuals for advertising campaigns

By utilizing the features of Adobe Photoshop, Well Web Team can create visually appealing content, strengthen brand identity, and effectively engage the client’s target audience.

Figma – online editor, which is convenient to design interfaces, and create layouts of sites, mobile applications, presentations, illustrations, logos, and animation.

All Figma files are stored on the server. This greatly simplifies the work of the project. The designer, manager, customer, and other participants can simultaneously work on layouts, and open them via a link without downloading. The tool can be used through a browser or an application installed on your computer. The desktop version can run offline; when connected to the network, the data is synchronized with the server.

Canva is a powerful design tool that offers numerous benefits for marketing professionals. Here are some ways in which Canva is valuable for Well Web Team:

  • Easy Design Creation for different social media platforms
  • Brand Consistency
  • Visual Content Creation, such as eye-catching visuals for social media posts
  • Time and Cost Efficiency

With Canva’s templates, our team can save time by quickly customizing designs to the specific needs of your business. By utilizing Canva, Well Web Team can streamline design workflow, create visually appealing content, maintain brand consistency, and save time and resources.

Work Stages

Before we begin, we take an individual approach to every client, however, the structure is still an essential port of this process. We divide the process of working with social media networks into the following stages:

  • Analysis of the goals and vision of the client
  • Selection of tools
  • Preparing social accounts
  • Analyzing competitors and audience
  • Prescribe strategy
  • Prepare content plan
  • Reporting and analysis of results

Customers’ feedback

Level of involvement

"Excellent professionals who know their job well. In case of any issues or when changes are needed, they always react right away. I am very satisfied with our collaboration!"

Online advertising100%
Lead generation100%
Web development100%
Web analytics and reporting100%
Serhii Andronov
Administrative director at MedicoMente

We had been working with WWM from the very beginning, which included website development, content creation, and online promotion. And in a short period of time, we were able to enter the European market, leading to an influx of customers!

Website | Facebook

Level of involvement

"An incredible team of talented individuals, who thought about the good of our business, with innovative ideas and great creatives."

Online advertising100%
Lead generation100%
Web development100%
Web analytics and reporting75%
Eliza Vlachou
Marketing Director at Kuva Local

The WWM team built the acquisition campaigns from scratch and, after they got the technicals right, we saw a 30% increase on app installation from their activity, month on month. They kept optimizing throughout, running various A/B and audience tests, and at the end, the ROI was incredible, and the cost per click impressive.

Website | LinkedIn

Level of involvement

"Well-balanced team which responds quickly to challenges and goals."

Online advertising100%
Lead generation75%
Web development75%
Web analytics and reporting100%
Dmitry Levin
Co-Founder of KISA

Well Web Marketing team has achieved an immediate impact on our website performance by implementing customer activities tracking which in turn has dramatically improved bounce rate

Website | LinkedIn

Level of involvement

"Well Web Marketing is deeply integrated at New Line Tech marketing activities and I'm going to strengthen their involvement in the near future."

Online Advertising100%
Lead generation75%
Website development100%
Web analytics and reporting100%
Andrew Mazepa
CEO at New Line Technologies

Well Web Marketing drives pre-sales and marketing activities for New Line Technologies and I feel it comfortable and efficient like it could be with an internal team. I can say only positive about our cooperation.
Website | LinkedIn

Level of involvement

"I like that they always keep me in the loop, ready to change tactic when needed and take an extra mile to bring me desired result."

Website development100%
Online Advertising100%
Web analytics and reporting100%
SMM Strategy50%
Yulia Khudoley
Product Owner

Can’t speak highly enough of Serhii and his team. They have built me two websites for different niche and providing support with SEO, online advertisement and more.


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